Core Engine. Powering us. Empowering you.
Adfone’s proprietary Ad-Funded Carrier Rewards™ platform enables prepaid wireless consumers to receive FREE mobile phone service, wireless carriers to participate in the system advertising network, and advertisers to deliver targeted messaging to identifiable demographics.
Users Watch Ads
Prepaid Android mobile phone users opt-in to earn FREE minutes, texts and data from their wireless carrier in exchange for viewing ads on the lock screen, watching videos, and completing offers and surveys.Carrier Preloads
Under exclusive contracts with Adfone, carriers preload the Adfone app on each prepaid phone or SIM card issued. Existing carrier subscribers may also load the app through the Play Store. Program benefits are promoted to users to encourage opt-in and active use.Advertisers Reach Users
Advertisers deliver targeted messaging to identifiable demographics. Through its proprietary platform, Adfone creates deep customer profiles including demographics, interests, and intent, resulting in higher CPM rates.Adfone generates revenue from advertisers and shares it with carriers and consumers.
Adfone’s Core Engine enables wireless carriers around the globe to generate mobile ad revenues, increase subscriber loyalty and grab competitor market share.
A Rewarding Experience
More than 3X the industry redemption rate for points.
Advertisers
Revolutionary Consumer Insights
Adfone’s proprietary platform collects unique first-party data via direct opt-in to drive better conversions and ROI for advertisers
send an inquiryOur Team
Based in Fort Lauderdale, Florida, and with operations in Europe and Latin America, Adfone’s team has extensive international mobile telecom and ad tech experience.
Brian is an experienced CEO with 20+ years’ international experience and a proven track record in the IT & Telecom sector. Prior to Adfone he was Founder & Managing Director of a UK based, multi-national SaaS provider to Tier-1 wireless carriers and has deployment experience with wireless carriers worldwide. Brian started Adfone based on his vision that prepaid mobile phone users should have an alternative way to pay for their mobile phone service and that wireless carriers would adopt an ad-funded commercial model. He has a passion for traveling and has visited more than 60 countries, and in his spare time enjoys golf, piano and chess.
Jason has 20+ years of CS industry experience working for industry leaders like Microsoft, Nintendo, and Adobe. Additionally Jason has worked in several successful startups including WildTangent, Monolith Games, and Punch Networks. At Microsoft he worked on such key technologies as DirectX, ChromeFX, SOAP, and Web Services, including the 1.2 specification for SOAP and writing the original MSDN Web Services SDK. In 2008 Jason co-founded AffectImage a startup focused on machine learning algorithms to compute effectiveness and audience relevance for ad valuation, where the core IP was acquired by Microsoft and used in the Bing Ads Platform. Jason is also an avid gamer, martial artist, and father. He enjoys spending time with his wife and daughter. Having worked in game publishing and ad distribution for years he knows ad revenue makes the digital world go round.
Rodolfo is a data driven and accomplished professional, experienced in building winning cross-functional and multicultural teams. With vast experience in defining and scoping B2B services with embedded IT tools, and positioning them by highlighting its value creation to customers. Committed and results oriented, Rodolfo will find the way to create and deliver value to customers by leveraging all resources available through collaborative problem solving. With over 15 years of experience creating and growing businesses for companies of all sizes, from young startups to a new division in a $30B company. Rodolfo found in Adfone a compelling vision of materializing ad-based free mobile service to the masses. He is passionate about his family and enjoys golf, skiing and sailing.
Americas
Tony has 20+ years of international career experience, having played key roles in 8+ startups, and as a management consultant with Ericsson. Prior to joining Adfone, Tony founded Blackphone, the world´s premier privacy centric Android smartphone. Sitting at the intersection of mobile services and ad tech, Tony enjoys working with operators and ad tech partners to shape mobile operator strategy and to leverage innovative revenue generating services such as Adfone´s disruptive a- based loyalty and monetization platform. He has a passion for cooking and wine education, and in his spare time enjoys travelling and spending time with family.
UK & Europe
Chris Liveing is an experienced CMO/Business Development Director with over 25 years’ experience and a proven UK and international track record in the Telecoms and IT sectors – Tesco Mobile, Lycamobile, O2, Sky TV. Chris was CMO for the launch of Tesco Mobile and most recently was Group Marketing Director at Lycamobile with responsibility for marketing across Lycamobile’s 18 country footprint. Chris loves an innovative start up and joined Adfone to make possible the vision of a free mobile service for Adfone’s customers. He is a keen cyclist and regularly raises money for the Action Medical Research charity, and can also be found enjoying theatre, travel, rugby and football.
Alex is based in the UK and has 20+ years’ experience in commercial roles in the Mobile, Search and SaaS sectors. He has helped over 10 early stage companies scale-up internationally including Maxtouch, the first mobile phone operator in India and Shazam. Alex has an MBA from Cass Business School. Alex joined Adfone to launch the Lycarewards service in the UK and also manages Adfone’s network of advertising partners. In his spare time he enjoys paddle tennis, kayaking and hiking.
Roman is a result-oriented leader with 22+ years’ experience in managing engineering teams with broad expertise in all aspects and stages of software product development and delivery. He possesses strong organization and time-management skills with abilities to manage multiple, diverse and conflicting tasks. Roman is a serial entrepreneur, has participated in and founded a number of successful companies. He joined Adfone because he wants to work with the best people in the industry for a technology start up that has a huge market potential. Roman holds 4th degree black belt in karate and is a former Russian karate champion.
Nadia is a professional User Experience and User Interface (UX/UI) Designer with more than 15 years of experience in different fields of design. A mixed background in design and software engineering allows Nadia to enable and facilitate smart and convenient human-computer interactions via development and design of efficient user interfaces.
Nadia joined Adfone team to share her UX/UI knowledge and experience and help them to build modern-looking and easy-to-use Platform. Her free time she devotes to family, landscape design, sewing and sport ballroom dances.
Graduated with honors as Computer Science Engineer in July 2012. Experienced in mobile and interactive applications development, with expertise in Android platform, image processing systems, video games, and web services-based applications. A team player who is familiar with agile software development methodologies, best design and developing practices and software analysis. In search of pushing the limits of the development of mobile applications, he has joined Adfone, where every day he finds new challenges that allow him to grow personally and professionally. Outside the office, he likes good music, movies and sharing time with friends and family.
David is a self-starter with more than 4 years of experience writing and maintaining backend APIs and infrastructure. He has previously worked on NSF projects aimed at improving and analyzing traffic patterns in and around the Sweetwater, FL area. Having liked the vision and seeing the potential to help others with the Adfone platform he was eager to join the team. David enjoys hiking and traveling but otherwise lives and breathes programming and technology and much of his free time is spent delving deeper into the Linux and open source world, tinkering with new projects and ideas.
Natalya has 7+ years experience in Quality Assurance of the program products. Graduated as program engineer in July 2010. Natalya has deep knowledge of QA processes and methodology, strong knowledge of all phases of systems development life-cycle (SDLC) and strong working knowledge of software testing. Proficient with Bug Tracking Systems and test management tools, working with Functional Specification, Test Plans, Test Reports and other QA documentation. Experienced in testing of the web, desktop and mobile applications. She joined Adfone because she wants to work with the team of the professionals and be a part of producing a high quality successful product on the market. Outside the office, she loves to spend time with her little daughter. Dancing, stretching and cross stitching.
Benjamin is a Computer Scientist who accelerated his education first at Mcfatter Technical High School and then onwards to Nova Southeastern University. From there he would grasp the foundations of Computing and take it with him into the Programming Realm and now here at Adfone. His experience and personality help to resolve Customer Service Stories and grow Adfone's products as they reach new users. Benjamin's goal at Adfone is to demonstrate his mastery and learn more along the way. His hobbies include, spending time with friends, family, and further developing his mind to secrets and wonders of Virtual Reality.


